While SMS marketing is a medium customarily used for data transfer, not at the expense of customer privacy. Companies should follow the guidelines to ensure that only necessary information is sent, and that there is unauthorized use of customer information.
SMS marketing is a very popular technique these days that companies use to communicate with their customers. But it has its drawbacks. There is danger of losing customer confidence in the trading system because of issues related to privacy and spam. Therefore, traders SMS have a clear mandate and that is to ensure that consumer interests are protected. After all, customer loyalty more important to mark the long-term programs, advertising and communications.
From now on, there is a lack of clear legislation on marketing via SMS. However, mobile communications and advertising groups like the MMA (Mobile Marketing Association) has established certain rules to protect consumers. The use of SMS as a marketing tool should be limited to providing consumers with the information requested. Personalized messages that serve as reminders or information about discounts, contests, promotions and sales that the customer has asked to be aware of can be sent, but not spam.
Safety - SMS marketing company is in no way required to disclose personal information without your consent. In fact, should have clear procedures and technical systems for cutting, so that a person shall not be disclosed, to share, view or make unauthorized use in any way.
Bulk SMS SMS Marketing SMS Gateway SMS API
SMS marketing is a very popular technique these days that companies use to communicate with their customers. But it has its drawbacks. There is danger of losing customer confidence in the trading system because of issues related to privacy and spam. Therefore, traders SMS have a clear mandate and that is to ensure that consumer interests are protected. After all, customer loyalty more important to mark the long-term programs, advertising and communications.
From now on, there is a lack of clear legislation on marketing via SMS. However, mobile communications and advertising groups like the MMA (Mobile Marketing Association) has established certain rules to protect consumers. The use of SMS as a marketing tool should be limited to providing consumers with the information requested. Personalized messages that serve as reminders or information about discounts, contests, promotions and sales that the customer has asked to be aware of can be sent, but not spam.
Safety - SMS marketing company is in no way required to disclose personal information without your consent. In fact, should have clear procedures and technical systems for cutting, so that a person shall not be disclosed, to share, view or make unauthorized use in any way.
Bulk SMS SMS Marketing SMS Gateway SMS API
No comments:
Post a Comment